How To Contact Google For Business Profile Verification Problems

[Stefan Somborac]

I see lots of requests for help with verification issues on the Help Community forum. It's clear that the Business Profile verification process is glitchy, but that's only part of the problem, IMO. Another factor contributing to all the forum traffic is the fact that people don't know how to reach the support team for help with their verification problems. So, here's some guidance (with a short preamble).

If you try to use the standard Get Help form for a verification issue, it will direct you to the verification status tool.

The verification status tool feels like a dead end, but it's not! The verification status tool is where you should go for help with verification issues!

Google made this change sometime in 2024. There was no announcement. They don't mention it in any of the support documentation. And in the only place they do mention it—in the verification status tool itself—the message is buried.

So, if you're having trouble verifying your Google Business Profile and need to reach the support team:

• Go to the verification status tool
• Make sure you're logged in with the right account
• Select the business in question
• Click through to the "end" of the workflow
• Look for a "Contact us" link to connect with the Google Business Profile support team (It may look a little different than the screenshot.)

 

[fisicx]

But it's unlikely you will ever get through to a live person. Google is pushing everything through their AI tools to save on costs.