Individual Google listing creation for Attorneys

[Santi1077]

Hi SEO family,

I'm currently working with a law firm and we are in the process of building attorney listings for the firm. My question is...should we use a different email to build attorney listings or can we use the same Gmail that the brick and mortar listings are under? I just want to make sure this is done the right way. Thanks again for help on this!

 

[Colan Nielsen]

That's totally fine. Follow the guidelines in this article and you will be fine - The Ultimate Guide to Practitioner Listings on Google My Business [2021] - Sterling Sky Inc

 

[Santi1077]

That's totally fine. Follow the guidelines in this article and you will be fine - The Ultimate Guide to Practitioner Listings on Google My Business [2021] - Sterling Sk

Do you know if theres a resource on how the attorney listing should be optmized? For instance what should the business name be? is it ok to have the same address reflected on listing and etc

 

[Colan Nielsen]

Do you know if theres a resource on how the attorney listing should be optmized? For instance what should the business name be? is it ok to have the same address reflected on listing and etc

• Name should just be the attorneys name.
• Use a different GBP category compared to the main GBP.
• Use a unique phone number
• Use a different GBP landing page (ie. the bio page or a practice area page)

 

[Santi1077]

• Name should just be the attorneys name.
• Use a different GBP category compared to the main GBP.
• Use a unique phone number
• Use a different GBP landing page (ie. the bio page or a practice area page)

Thank you Colan, much apprecitated. In terms of the set up of address its ok to us the same address of the firm or should this be listed as an SAB?

 

[Colan Nielsen]

You can use the same address as long as all the above criteria is met. Google also is fine with setting up a practitioner at their residential address and hiding the address as an SAB.

 

[Santi1077]

You can use the same address as long as all the above criteria is met. Google also is fine with setting up a practitioner at their residential address and hiding the address as an SAB.

Thank you, once again! you are the MVP!