HoosierBuff

Member
Joined
Dec 12, 2013
Messages
322
Reaction score
89
Hi all,

I'm just curious what the diagnosis is here.

For my client (in a smaller town), if I search "sporting goods stores" while in traverse city, they aren't in the local pack that appears - and show up organically #10.

If I search "sporting goods stores Traverse city" - they show up as #3

I'm guessing the difference is that they are relatively more relevant for "traverse city" and somewhat less relevant for "sporting goods stores".

is that correct?
 

JoshuaMackens

Local Search Expert
Joined
Sep 12, 2012
Messages
1,951
Reaction score
582
Hi all,

I'm just curious what the diagnosis is here.

For my client (in a smaller town), if I search "sporting goods stores" while in traverse city, they aren't in the local pack that appears - and show up organically #10.

If I search "sporting goods stores Traverse city" - they show up as #3

I'm guessing the difference is that they are relatively more relevant for "traverse city" and somewhat less relevant for "sporting goods stores".

is that correct?

Likely has to do with your location when searching in Traverse City. If you were right next to them (and Google could read that you were) they would pop up more than likely. However, if you're further away, there's less of a chance of that happening the further you get.

It sounds like you're doing a good job. If you type in "traverse city" Google will show you results it seems like without taking your exact location into account as much (but they still will if they can). It kind of gives you an overall look at your ranking. So overall you're doing well more than likely.

I imagine they just need a bit more prominence to show up no matter the location someone Google's from in Traverse City.

Just my guess.
 
Similar threads
Thread starter Title Forum Replies Date
D Name of town/city in keyword phrase Recycle Bin 0
koji Name of town/city in keyword phrase Local Search 5
golfer Please Help Showing up for keyword and zip code, but not key term and city Local Search 2
H Different Algo for "City + Keyword" vs "Keyword Only"??? Local Search 1
Mike Wilton Managing Multiple Locations in the Same City from a Keyword/On Page SEO Perspective Local Search 1
Linda Buquet GUIDELINE CHANGE - City or Keyword in Places Title Allowed Now Google My Business & Google Maps 23
Linda Buquet Hot for Local! NEW Google Keyword Planner - KW Research by City Local SEO Tools & Software 40
Brian Searching just the keyword vs searching keyword with city Local Search 3
J Re: Ranking organically for keyword without city Recycle Bin 0
WineCountryCarpetCleaning Ranking organically for keyword without city Organic SEO 1
K Better to put City Before or After Keyword Local Search 28
MiriamEllis Keyword or City First in Local SEO Local Search 8
G Exact Match to Keyword Manipulating Search Results Spam on Google 5
I Is there an uptick in keyword planner data being excluded for healthcare related terms? Paid Search and Local Service Ads 5
chrism Local Competitor Keyword Stuffing/Similar Words In GMB Spam on Google 8
D Keyword Targeting by "Location" vs "Near Me" Organic SEO 8
jross Homepage Focus Keyword? Local Search 3
RattlingTram Wild rank variations for plural v singular & same intent single keyword searches Ranking Puzzles 2
Ben Walsh Best keywords to use for geogrid ranking maps Ask a LocalU Expert [PRIVATE] (LocalU) 2
RattlingTram Map Pack Rankings for SAB with equal intent keywords Service Area Businesses 2
coachmarino Keywords in Name NAP, Categories, Dashboard Data 5
coachmarino DUP Keywords in Name Recycle Bin 0
Gsmithmike The most accurate Tool to show Local Search Result for Geo Targeting keywords? Local SEO Tools & Software 3
Andy Keyword stuffing - dentist NYC Spam on Google 3
Ben Walsh Keyword in meta title twice Ask a LocalU Expert [PRIVATE] (LocalU) 1
Y My rival manipulates google autocomplete and now whenever I write keywords on google his name appears Local Search 14
N DUP Main keywords Unexpectedly dropped Recycle Bin 4
MKubot One GMB Keyword Outlier Ask a LocalU Expert [PRIVATE] (LocalU) 2
M Google keyword planner vs Ahrefs Local Search 1
JoyHawkins How Do You Do Local SEO Keyword Research? Local Content 15
Blake Denman Local Keyword Research Local Search 1
Y Sudden GMB Ranking Drop for all keywords Google My Business & Google Maps 7
Lachlan_Wells Is it time to rethink our definition of keyword stuffing? Google My Business & Google Maps 7
K Keywords in Review Response Local Reviews 5
eshad Keyword tracking for nearby towns Local Search 4
djbaxter The search could not be completed because the keywords were too short, too long, or too common. How To Guides 3
W Do keywords in Google My Business (GMB) reviews help ranking Local Reviews 3
Dana Franks Google putting home page title keyword on other pages Organic SEO 6
M Keyword in SERP-title as indicator for competition Organic SEO 2
S Stop words in title or not - for the main keyword? Local Search 2
H Keyword vs. Keywords plus GEO Local Search 1
B Best practice for flagging keyword-stuffed business names Recycle Bin 0
eshad Reviews not showing for businesses for certain keywords in maps? Local Reviews 6
MKubot Do keywords in your GMB description matter? NAP, Categories, Dashboard Data 5
M Should we use "near me" in our keywords? Local Search 14
D Keyword Stuffing in Business Names Question Google My Business & Google Maps 4
georgebizpro Google June Broad Core Update Case Study: Keyword-rich domains back on the rise? Google Algorithm Discussions 2
ntaylor360 Keyword Research Tool Local Search 3
nathangdavidson What tool do you use for tracking keywords in multiple locations? Organic SEO 8
Noelle Leahy Tool to Find Keyword Search Volumes for a Small Town? Google Local 101 6

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom