Starting a web design and GBP optimization business.. need help.

[G_rankTank]

Hey lovely people!. I am starting a web design business and also wanted to incorporate google business profile optimization.

I took a course about helping clients optimize their profile but i have a question.

Who exactly is the perfect candidate for this service?

For example. If the top 3 people in the map pack have hundreds and hundreds of positive reviews and well optimized listings, should i even dare try and help the people rank, that are below them?

Or...
Should i go after cities and keywords that the top 3 competitors have weaknesses in their listing and there for i can help the people below them rank?

Thank you for reading. Happy New Year!

 

[Colan Nielsen]

For example. If the top 3 people in the map pack have hundreds and hundreds of positive reviews and well optimized listings, should i even dare try and help the people rank, that are below them?

Totally! Keep in mind that reviews are just one factor of many. We see businesses with a low number of reviews outranking businesses with a lot of reviews all the time.

When coming up with your ideal client to go after I would focus more on things such as:

1. What industries do I already know well?
2. Which industries are healthy and growing?
3. Which industries have budgets for local SEO that are aligned with the services I plan to offer?

 

[G_rankTank]

Totally! Keep in mind that reviews are just one factor of many. We see businesses with a low number of reviews outranking businesses with a lot of reviews all the time.

When coming up with your ideal client to go after I would focus more on things such as:

1. What industries do I already know well?
2. Which industries are healthy and growing?
3. Which industries have budgets for local SEO that are aligned with the services I plan to offer?

Thank you for responding. I really appreciate this.

 

[JS Girard]

Totally! Keep in mind that reviews are just one factor of many. We see businesses with a low number of reviews outranking businesses with a lot of reviews all the time.

Sterling Sky did recently show that the review stream is more important than the total number of reviews. A high number of reviews does usually imply a constant review stream, though.