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Chris Silver Smith just penned a good article over at Web Marketing Today that I wanted to share.
Local SEO: Tweaking Your Business Geolocation
“Location, location, location” is the old aphorism about the importance of where your real estate is, and it’s especially important where your business is concerned. In the 21st century, location also impacts your rankings in Google’s local searches. It doesn’t occur to most businesses that this may be a ranking factor that they can affect, however. Read on, and I’ll elaborate...