Brand New HVAC GBP verified by text and then suspended

[Brian - TGL]

By the time I got to the end of the setup wizard the profile was suspended for deceptive content & behaviour.

The incorporation name is Company Name Inc. & initially the GBP was named Company Name & Refrigeration.

I updated it to just Company Name (I have read in multiple places that Google prefers the LLC/INC etc is not included in the GBP name?). Made sure the name is consistent across the website also.

Primary - HVAC contractor
Additional - Furnace repair service
Additional - Air conditioning contractor
Additional - Air conditioning repair service
Additional - Air conditioning system supplier

SAB with a new website, clear mention of all 5 categories on the landing page.

Seeing as it was already hard suspended, I updated everything else of pertinence: secondary categories specific to their business, added the chat via sms, utm code the the URL.

Added a cover photo, logo & about a dozen installation photos.

Tomorrow submitting the first appeal here:

https://support.google.com/business/workflow/13569690?sjid=4624130735756919215-NC&visit_id=638768159347678899-1141487743&p=manage_appeals&rd=1

Have the incorporation certificate and the business license registered at the home address to be submitted.

Anything else I should be getting in order before the submission?

 

[ElizabethRule]

Is the business on BBB.org and their state's official business lookup (SOS website)? If not, get them added there before you submit. Also, make sure the address is hidden on the profile, since it is an SAB.