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Here are 3 more great presentations from State of Search this week.
The 1st two I know are going to be a pretty controversial.
Darren's sparked this comment to me on G+ yesterday from Matthew Shuey
"+Linda Buquet what do you think about some of these black hat techniques being allowed by Google for manipulating local search results?
Now that it's out in the open alot of people will use these techniques to game the system."
Again I have not had time to dig into these yet but know they are filled with gold nuggets so can't wait!
TONS if important info in all these prezos!
Please share below anything you find that's of interest.
<meta property="og:type" content="article"><meta property="og:title" content=""><meta property="og:description" content="3 Prezos: I Got 99 Local Search Problems But Citations Aren't One, User Behavior and Local Search, Going Local with Social">
<meta property="og:image" content="http://image.slidesharecdn.com/darrenshaw-userbehaviorandlocalsearch-141117083914-conversion-gate02/95/darren-shaw-user-behavior-and-local-search-dallas-state-of-search-2014-2-638.jpg">
The 1st two I know are going to be a pretty controversial.
Darren's sparked this comment to me on G+ yesterday from Matthew Shuey
"+Linda Buquet what do you think about some of these black hat techniques being allowed by Google for manipulating local search results?
Now that it's out in the open alot of people will use these techniques to game the system."
User Behavior and Local Search - Darren Shaw
<iframe src="//www.slideshare.net/slideshow/embed_code/41654301" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> </iframe> <div style="margin-bottom:5px"> <strong> <a href="//www.slideshare.net/darrenshaw1/darren-shaw-user-behavior-and-local-search-dallas-state-of-search-2014" title="Darren Shaw - User Behavior and Local Search - Dallas State of Search 2014" target="_blank">Darren Shaw - User Behavior and Local Search - Dallas State of Search 2014</a> </strong> from <strong><a href="//www.slideshare.net/darrenshaw1" target="_blank">Darren Shaw</a></strong> </div>
I Got 99 Local Search Problems But Citations Aren't One - Dan Leibson
<iframe src="//www.slideshare.net/slideshow/embed_code/41667043" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> </iframe> <div style="margin-bottom:5px"> <strong> <a href="//www.slideshare.net/danleibson/i-got-99-local-search-problems-but-citations-arent-one" title="I Got 99 Local Search Problems But Citations Aren't One" target="_blank">I Got 99 Local Search Problems But Citations Aren't One</a> </strong> from <strong><a href="//www.slideshare.net/danleibson" target="_blank">Dan Leibson</a></strong> </div>
Going Local with Social - Gyi Tsakalakis
<iframe src="//www.slideshare.net/slideshow/embed_code/41669636" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> </iframe> <div style="margin-bottom:5px"> <strong> <a href="//www.slideshare.net/gyitsakalakis/going-local-with-social-41669636" title="Going Local with Social" target="_blank">Going Local with Social</a> </strong> from <strong><a href="//www.slideshare.net/gyitsakalakis" target="_blank">Gyi Tsakalakis</a></strong> </div>
<iframe src="//www.slideshare.net/slideshow/embed_code/41654301" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> </iframe> <div style="margin-bottom:5px"> <strong> <a href="//www.slideshare.net/darrenshaw1/darren-shaw-user-behavior-and-local-search-dallas-state-of-search-2014" title="Darren Shaw - User Behavior and Local Search - Dallas State of Search 2014" target="_blank">Darren Shaw - User Behavior and Local Search - Dallas State of Search 2014</a> </strong> from <strong><a href="//www.slideshare.net/darrenshaw1" target="_blank">Darren Shaw</a></strong> </div>
I Got 99 Local Search Problems But Citations Aren't One - Dan Leibson
<iframe src="//www.slideshare.net/slideshow/embed_code/41667043" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> </iframe> <div style="margin-bottom:5px"> <strong> <a href="//www.slideshare.net/danleibson/i-got-99-local-search-problems-but-citations-arent-one" title="I Got 99 Local Search Problems But Citations Aren't One" target="_blank">I Got 99 Local Search Problems But Citations Aren't One</a> </strong> from <strong><a href="//www.slideshare.net/danleibson" target="_blank">Dan Leibson</a></strong> </div>
Going Local with Social - Gyi Tsakalakis
<iframe src="//www.slideshare.net/slideshow/embed_code/41669636" width="595" height="485" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" style="border:1px solid #CCC; border-width:1px; margin-bottom:5px; max-width: 100%;" allowfullscreen> </iframe> <div style="margin-bottom:5px"> <strong> <a href="//www.slideshare.net/gyitsakalakis/going-local-with-social-41669636" title="Going Local with Social" target="_blank">Going Local with Social</a> </strong> from <strong><a href="//www.slideshare.net/gyitsakalakis" target="_blank">Gyi Tsakalakis</a></strong> </div>
Again I have not had time to dig into these yet but know they are filled with gold nuggets so can't wait!
TONS if important info in all these prezos!
Please share below anything you find that's of interest.
<meta property="og:type" content="article"><meta property="og:title" content=""><meta property="og:description" content="3 Prezos: I Got 99 Local Search Problems But Citations Aren't One, User Behavior and Local Search, Going Local with Social">
<meta property="og:image" content="http://image.slidesharecdn.com/darrenshaw-userbehaviorandlocalsearch-141117083914-conversion-gate02/95/darren-shaw-user-behavior-and-local-search-dallas-state-of-search-2014-2-638.jpg">