Do local SEO agencies handle social media posting for local businesses?

[DB_from_localpanda]

As a local SEO agency, do you also post on social media platforms like Facebook, Instagram, Linkedin or do local businesses that you work with hire a Social Media Management Agency specifically for that?

 

[Conor Treacy]

As a local SEO agency, do you also post on social media platforms like Facebook, Instagram, Linkedin or do local businesses that you work with hire a Social Media Management Agency specifically for that?

For us, we only do SEO and WordPress Design/Programming. All social posts, videos, etc are all done by someone else. There are some people that want an all-in-one package, but the clients we work with all either take care of the social themselves, or have someone else doing social. We work together with some places so content creation overlaps and gets posted, but scheduling and posting etc is all someone else.

 

[DB_from_localpanda]

For us, we only do SEO and WordPress Design/Programming. All social posts, videos, etc are all done by someone else. There are some people that want an all-in-one package, but the clients we work with all either take care of the social themselves, or have someone else doing social. We work together with some places so content creation overlaps and gets posted, but scheduling and posting etc is all someone else.

Thanks Conor, this is very helpful

 

[JS Girard]

our agency doesn't (we don't even touch client websites at all), but I think that's generally extremely variable between agencies in general.

 

[keyserholiday]

Our agency does. We do web design, social media posting, PR, LSA, and PPC.

 

[Jannell Howell]

The agency I work for will do custom images for social, and offers social content (for copy/paste), but we don't post on behalf of our clients.

 

[Tim Colling]

We do. We offer local SEO, content creation, social posting, marketing automation, and more.

 

[Ray Litvak]

As a local SEO agency, do you also post on social media platforms like Facebook, Instagram, Linkedin or do local businesses that you work with hire a Social Media Management Agency specifically for that?

Great question! As part of our services, we post/distribute Blogs and GBPs that we write for clients to 2 - 3 social media platforms of their choice. Many of them are too busy to do it themselves.

 

[dakh]

I believe it's the job of the respective PR department. In collaboration, a post can be created occasionally. However, in Local SEO, I focus on other areas.

 

[Tim Colling]

Perhaps the answer to this question depends upon whether you have an SEO-only agency, or an online marketing agency.

 

[mountwell]

We do - we try to provide everything a local business needs - but I generally advise small businesses to handle organic social themselves. I believe people generally want to hear from the business owner or someone from the business, and clients tend to be much more willing and able to post to Facebook and Instagram than anything else. On the flip side, if a client isn't really into creating a lot of their own videos or taking photos and engaging with their customers, then I tell them not to spend a lot of time on it. Too many small businesses spend hours and hours creating social media posts that are only seen by the same few hundred existing customers. If you don't enjoy it, and therefore aren't going to put effort and creativity into it, then there are better ways to spend your limited time.

 

[DB_from_localpanda]

We do - we try to provide everything a local business needs - but I generally advise small businesses to handle organic social themselves. I believe people generally want to hear from the business owner or someone from the business, and clients tend to be much more willing and able to post to Facebook and Instagram than anything else. On the flip side, if a client isn't really into creating a lot of their own videos or taking photos and engaging with their customers, then I tell them not to spend a lot of time on it. Too many small businesses spend hours and hours creating social media posts that are only seen by the same few hundred existing customers. If you don't enjoy it, and therefore aren't going to put effort and creativity into it, then there are better ways to spend your limited time.

Interesting perspective, thanks