More threads by austins36

austins36

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Nov 8, 2019
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Hello,

I'm kinda puzzled right now.

We rebranded a website 9 months ago. Changed the domain and applied redirects. However, 9 months later. In SERPs the old domain shows up and is still ranking then redirecting to the new url.

I've tested and confirmed there is no existence of the old urls anywhere on the site. And no broken redirects everything works smoothly.

The new domain has 4 clicks in the last 3 months whereas the old domain has 50+

What could be causing this delay? We've tried submitted the urls via Instant Indexing RankMath. The pages are indexable & optimized.

One other odd thing I did notice and this may be unrelated is that one of the pages has 1million impressions for the new domain. Whereas the old one doesn't for the same page url.

( I also tried just recently using the official "Change of Address Tool" and it kept giving an error

Any help / info would be great!

Screenshot 2025-09-08 134356.webp
 

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