GBP Name appears different to verified name?

[siwilson]

Hey Everyone,

I have a client with a GBP profile, all verified with the correct name etc. However, their name is displayed differently from the actual business name.

The business name is Spolton Mortgages, yet the displayed name is Mortgage Advisor (Spolton Mortgages). I'm not concerned by this as it's still ok, but just wondered why this might have happened?

I have done a general Google search of the amended business name to see if it appears anywhere else, which it does not.

Anyone shed some light on this?

 

[Stefan Somborac]

@siwilson - I see two possibilities.

1.) Edits made to a Business Profile have to be approved before they are pushed out to the publicly visible listing on Maps. Sometimes, what appears to you when you are editing the profile falls "out of sync" with the public listing. The only solution is to contact support.

However, this is not all that common, so it's more likely option 2.

2.) Google Business Profile only supports one name, but Google Maps supports names in multiple languages. Of course, the additional names don't necessarily have to be a translation, and weird cases, as you're describing, often pop up.

If a listing has multiple names, you can find them by using "Suggest an edit" on Maps.

 

[keyserholiday]

I believe someone created a label. To test this, search the business name when you are not logged into Google.