Google June Broad Core Update Case Study: Keyword-rich domains back on the rise?

[georgebizpro]

Hello everyone, I've spent practically all day on a case study which takes a deep dive into rankings for 10 different websites which have keywords in the domain names.

Following the latest launch of Google June Broad Core Update, every one of these 10 websites saw significant improvements to rankings. Some weren't in the top 100 and, after yesterday, are now #1 for fairly competitive terms.

Here's a link to the case study:
June Google Core Update: Keywords in Domain Making a Comeback?

Some of the raw data below. Rankings are for June 4th and 5th, via SEMRush.

Anything that says "100" means the website did not previously rank in top 100 of Google, so negative in the "difference" column is actually the number of spots the keyword improved by.

 

[JoyHawkins]

Very interesting. I'd love to hear if others are noticing this as well.

 

[Chris_Tax]

Thank you for your information. It is very interesting