Is this new? # years in business?

[johnlavapie_SEO]

First time I saw this - 20 years in business? SERP - desktop - 3 Pack

 

[Phil Rozek]

@raellovepie, I believe it is.

As you probably know, for years Google's allowed you to specify the "opening date," but it's always been unclear whether Google does anything with it, or plans to. It appears Google's found a use for it now. Google's been wheeling out other GMB attributes in a similar way as of late.

Nice find.

 

[BenFisher]

Yup that is new.

 

[JoshuaMackens]

Hey guys,

Just saw this:

I've never noticed it before. Does anyone know where Google pulls this from?

 

[djbaxter]

See also Is this new? # years in business?.

Threads merged.

 

[JoyHawkins]

Yep, Google is starting to roll this feature out so more people are seeing it now.

 

[Stefan Somborac]

Google announced it Feb. 9. See Launch: Years in business - Google My Business Help

Note: "While the “Opening date” feature is available to all businesses, eligible services businesses may find the “Years in Business” label in Search." (Emphasis mine.)

@raellovepie spotted it back in August, which is a great illustration of how Google tests.

 

[JoshuaMackens]

Excellent! Thank you guys!