pbarnhart

Member
Joined
Apr 5, 2013
Messages
85
Reaction score
79
We noticed some bizarre results yesterday monitoring clients - but this afternoon (7/14) we are seeing massive compression in local search query radius and map pack search results. In many tested areas (legal, dog boarding, photographers) we were seeing 4+ pages of map search results -- now seeing one page (two at most).

Seems like centroids have increased as well - and its different for different business types. For example, "family photographers austin" results stop at the city line (results last week included suburbs and surrounding towns. But "wedding photographers austin" takes in the whole Austin DMA.

We have been tracking results from some business verticals (here is one on this forum in fact) of these new results. But it has definitely broadened in scope.

Prep for paid map pack results? Or just a short term experiment?
 

theitsage

Member
Joined
Jun 18, 2015
Messages
56
Reaction score
16
Thank you for your post! Very similar results around my area as well. Local Map Pack is definitely getting more hyperlocal with these results.
 

theitsage

Member
Joined
Jun 18, 2015
Messages
56
Reaction score
16
Thank you James! Google has certainly narrowed Local Pack results to a smaller geo area. I ran searches for different keywords in Minneapolis/St Paul and saw very similar changes.
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Conspiracy theory: Only 8 -10 results now. The ones that don't make it need to pay to play in some new revenue model. (Not saying that will happen. Just a thought.)
 

JoyHawkins

Administrator
Administrator
Moderator
LocalU Faculty
Top Poster Of Month
Joined
Jul 18, 2012
Messages
3,901
Solutions
3
Reaction score
3,235
I checked about a dozen clients and found 1 that had their local results shrink from 14 to 11 on June 12 but no others that I could find. Are there particular industries you're seeing for? I checked a locksmith we've been tracking for years and theirs also showed no change in the last 30 days.
 

theitsage

Member
Joined
Jun 18, 2015
Messages
56
Reaction score
16
These are the few key phrases that I checked (with city modifier):

tattoo removal
data recovery
computer repair
ad agency
law firm

All showed fewer results in maps.
 

pbarnhart

Member
Joined
Apr 5, 2013
Messages
85
Reaction score
79
DWI Attorneys
Dog Boarding
Family Photographers
Oil Change
Coffee Shops
Pedicures
Lawn Care

All are fewer results in multiple geographic locations
 
Joined
Feb 13, 2016
Messages
4
Reaction score
1
Linda, I liked what you said so much here, that I had to quote you in the Advice Local blog I just published. :)

Conspiracy theory: Only 8 -10 results now. The ones that don't make it need to pay to play in some new revenue model. (Not saying that will happen. Just a thought.)
 

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

Trending: Most Viewed

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom