Local Search Expert
- Jun 28, 2012
- Reaction score
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Synup has accumulated an extensive list of ideas for generating customer reviews. 26 to be exact.
What I like: Love the layout and design of these roundups Synup does.
Not sure: Having contests as #2. Need to be very careful and depending on how the contest was designed could very well be a violation with Google. (Incentive.)
Bad: #23 - Discounts on next service - that's an incentive and definitely a violation with Google.
Interesting: #1 The Actionable Email Schema for gathering reviews.
They link to this official Google doc for <a href="https://developers.google.com/gmail/markup">Review Email Markup</a>. QUESTION: That's a cool way to get reviews via email, but where do they go? Just on your site I assume?
Gold Star: Pre-identify potential reviewers - "It's always a good idea to ask your customer where they found you. If they found you on a review site, there's a high probability that they're going to review you online."
That's a pretty good idea. Put your customers that found you via a review site in a different bucket. And maybe customize your review request using mail merge to feature that site on top, assuming it's one they frequent/like/use.
Many more review generating ideas at the link below...
<a href="http://synup.com/lists/ideas-to-generate-reviews.html">The Monster List Of Ideas To Generate Reviews</a>
Head over and take a look.
What do you think???
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