Well we took a hit. Last two days had the lowest aggregate total of organic google search traffic to the site for this year. All other sources of traffic look fine.
Its no mystery. We plugged in a lot of cheap crappy free directory links with anchor text years ago. We have added other links. There is no doubt though that a lot of the anchor text links are now valued as worthless by google and with panda 2.0 they have expanded their ability to discern a level of link based manipulation that used to work.
I still see the PAC rankings as a combination of citation and link strength and will work on substantial link opportunities. Its definitely always been out of the box creative work that has mostly borne fruit for the smb's we spend time on. The SMB's don't normally have content that attracts links but we have found ways to develop value laden links in the past with other smbs.
The site has had very strong pac rankings for key phrases, and separate organic rankings. The site, by any measure or analytical basis on which I've checked has a far more complete listing of citations that can push up the rankings. Regardless the PAC is subject to combinations of organic and citation(local) measurements and the PAC took a hit.
Besides working on the strict seo work we follow revenues into the smbs and work to create more value with revenues, not simply reports on strict seo type data.
At the bottom line for services wherein the sales price usually requires some additional interaction beyond simply filling out contact forms...we work to turn those leads into sales.
Still curious if other smb sites got hit by this version of Panda and to what do they attribute the hit???
Its no mystery. We plugged in a lot of cheap crappy free directory links with anchor text years ago. We have added other links. There is no doubt though that a lot of the anchor text links are now valued as worthless by google and with panda 2.0 they have expanded their ability to discern a level of link based manipulation that used to work.
I still see the PAC rankings as a combination of citation and link strength and will work on substantial link opportunities. Its definitely always been out of the box creative work that has mostly borne fruit for the smb's we spend time on. The SMB's don't normally have content that attracts links but we have found ways to develop value laden links in the past with other smbs.
The site has had very strong pac rankings for key phrases, and separate organic rankings. The site, by any measure or analytical basis on which I've checked has a far more complete listing of citations that can push up the rankings. Regardless the PAC is subject to combinations of organic and citation(local) measurements and the PAC took a hit.
Besides working on the strict seo work we follow revenues into the smbs and work to create more value with revenues, not simply reports on strict seo type data.
At the bottom line for services wherein the sales price usually requires some additional interaction beyond simply filling out contact forms...we work to turn those leads into sales.
Still curious if other smb sites got hit by this version of Panda and to what do they attribute the hit???