I’m look for a software that will allow us to schedule GBP posts for multiple locations. I figured if it exists you guys would know about it. The ones I have found only allow one GBP to be connected. Any guidance would be greatly appreciated !
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We use OneUp: Pricing for our GBP posts. We looked at several other tools but OneUP has a very competitive price point and we've had zero issues with their service. It was simple to setup, just like you would expect, login once with the appropriate GBP credentials and authorize. Their software also allows posting to Twitter, Pinterest, LinkedIn, and TikTok. They have a full featured 7-day trial or a very basic "free" version.
Hey Mike, it just depends. If the businesses are related or if you can run specials to combine services/products for a discount, it may make sense. We have a client that we cross-post occasionally that has two separate businesses but they are in compatible industries and it works great. Also, we have another client that owns a couple dozen franchise locations and sometimes the same post info is applicable for all locations. If you are afraid of duplicate content having a negative impact on SEO or ranking, there is not much harm in that. GBP posts don't directly impact a businesses ranking at the Local or Organic level. Please note that I said "directly", if you have engaging posts it should increase end-user engagement and reach, which is the whole goal of what we want from our posts . In my opinion, I'd say as long as the posts themselves offer value to the end-user (for all associated businesses), give it a try.I picked this one. Really like that it will automatically post pictures from our Google posts. I do have a question though. It allows you to make the same post for multiple locations. That’s a bad idea, right?
I’m look for a software that will allow us to schedule GBP posts for multiple locations. I figured if it exists you guys would know about it. The ones I have found only allow one GBP to be connected. Any guidance would be greatly appreciated !
Any WordPress site installed with a free plugin can do the job. The plugins could be either WP Google My Business Auto Publish or Post to Google My Business.
Hey Mike, it just depends. If the businesses are related or if you can run specials to combine services/products for a discount, it may make sense. We have a client that we cross-post occasionally that has two separate businesses but they are in compatible industries and it works great. Also, we have another client that owns a couple dozen franchise locations and sometimes the same post info is applicable for all locations. If you are afraid of duplicate content having a negative impact on SEO or ranking, there is not much harm in that. GBP posts don't directly impact a businesses ranking at the Local or Organic level. Please note that I said "directly", if you have engaging posts it should increase end-user engagement and reach, which is the whole goal of what we want from our posts . In my opinion, I'd say as long as the posts themselves offer value to the end-user (for all associated businesses), give it a try.
On a related note, I'd highly suggest reading this great case study by @JoyHawkins. It has fantastic info about making Google posts perform better: Google Posts: What We Learned From Analyzing Over 1,000 Google Posts
I agree with all you have said except one thing. We have noticed a significant increase in discovery search impressions in the week that a post was put live. No more impact after that. Easy to A/B test - feel free to reach out if you are keen to see our results.
I am curious to know which platforms that support scheduling posts on GMB, only support one location. That is so counter-intuitive.
I don’t remember the names but they posted to multiple social media accounts. They just didn’t have the function to post to two of the same.