Similar Intent Keyword Strategy

[usingh2212]

I have following high intent keywords to rank for. When i do Google search on each of them in my area, results vary by each queries.

My questions is that when i am optimizing for them should i create individual pages for them or not?

Priority	Page
1	Fence Company Near Me
2	Fence Installation Near Me
4	Fence Contractors Near Me
5	Fence Builder Near Me
6	Fence Suppliers Near Me

/fence-company-near-me/
/fence-installation-near-me/
/fence-repair-near-me/
/fence-contractors-near-me/
/fence-builder-near-me/

OR should i target these keywords on blogs and add call to action to them.

website reference:
www.ninjafencecompany.com

 

[fisicx]

Don't add 'near me' to anything. Looks spammy and Google will just ignore your attempts to game the system.

 

[SchielerDeland]

Hey there,

What you’re describing is usually handled through the methodology of SERP overlap analysis

The basic idea is to compare how similar the actual search results are between two or more keywords. If Google is showing mostly the same URLs for both queries, that usually means Google understands those keywords as having the same or very similar intent

The manual way to check this is pretty simple:

1. Search each keyword in a clean browser window.
2. Compare the exact URLs ranking on page one.
3. Count how many of the same URLs appear across both searches.

For example, if “fence company near me” and “fence installation company near me” both show 5 of the same organic URLs out of 10 total page-one results, that would be a 50% overlap rate

In my opinion, once the overlap rate is around 30% or higher, I would usually consider combining those keywords onto the same page instead of creating separate pages for each variation

Also, as another user mentioned, you usually do not need to literally optimize around “near me” on the page. If the page clearly targets the service, the city/location is present, and the business is locally relevant, Google can still trigger that page for “near me” searches based on the user’s location and intent

I’d focus less on making a separate page for every keyword variation and more on whether Google is already treating those searches as the same intent

I hope this helps! Any questions just let me know