More threads by ErinJones


Local Search Expert
LocalU Faculty
Oct 14, 2020
Reaction score
We're quickly approaching the next LocalU Advanced and we're excited to have The Transparency Company as a Gold Sponsor for LocalU Advanced on November 30, 2021.
A first time-sponsor for LocalU Advanced, The Transparency Company is here to help protect brands and their communities from dishonest businesses. Curtis Boyd and his team have built a world-class tool to help agencies determine where fake reviews are showing up for their clients (or if their prospects are faking reviews) - they also guide you through how to report and clean this up with a tool you can subscribe to and a Chrome extension.

How it works. First, they continually collect data from hundreds of thousands of known deceitful business reviews to create baseline metrics that indicate fraud. Next, The Transparency Company’s artificial intelligence algorithms use these metrics to score business reviews as either real or fake. Last, they generate a clear and concise report that you can count on to help you take action against fake reviews. Their analysis uses a combination of profile metrics, like the distance between businesses that a user has reviewed, and content metrics, such as the language found within individual reviews, to guide our machine learning algorithms.

The Benefits:
  • Transparency helps consumers make informed decisions about which companies to support.
  • Certify the reliability of your own positive reputation with a clean Transparency Report.
  • Learn more about dishonest competitors as part of your strategic business plan.
  • And so much more!

Thanks for your continued support & sponsorship of Local University Advanced, Transparency Company!
LocalU Nov2020 Sponsors (1).jpg
I've been messing around with this tool for a few weeks and absolutely love it. Even got Google to remove a fake listing because I used this report to show all the reviews were fake.

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

LocalU Event

LocalU Webinar

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Top Bottom