Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,312
Reaction score
4,241
<img src="http://marketing-blog.catalystemarketing.com/wp-content/uploads/2015/03/doorway.jpg" alt="local doorway pages" width="65%" />


Is that a Local Doorway Page or a Local Landing Page?

That seems to be the question of the day lately.

But the other question I hear all the time recently is "How can I make pages that rank, for other cities that I don't have an office in?"

Phil Rozek did a really detailed post today that gives you all the ammunition you need to build local landing pages right!


<a href="http://www.localvisibilitysystem.com/2015/04/06/25-principles-of-building-effective-city-pages-for-local-seo/">25 Principles of Building Effective City Pages for Local SEO | LocalVisibilitySystem.com</a>

So you want to create ?city pages? to attract local customers in places where you don?t have an office. How can you make those pages attract customers rather than repulse them, rank well in the organic results, and not get stomped by Google?s ?doorway page? update?

I?m mostly talking about pages that target cities where you do not have a physical location. Still, most or all of these principles also apply to pages you?d create for specific ?location? or ?office? pages.

City pages in general have about the same reputation that Gigli has. The bar is low. That?s good news for you.

By no means do you need to apply all my suggestions. I don?t know of anyone who does. Some of my clients are killin? it even though they?ve only put a few of these best-practices into practice (so far).

Here are 25 principles for creating the kind of city pages that Google likes, customers like, and you won?t be ashamed of...


Click over to read the rest!
Great tips all. Thanks Phil!

But that 1st image made me quesy. Those guys all look so nonchalant being up there. Except for the guy on the right. He doesn't look too comfortable. But then again, he has a bottle of whiskey! :p

RELATED:

<a href="http://www.localsearchforum.com/local-search/29969-local-doorway-page-local-landing-page-nifty-tips-nifty-lance.html">Is that a Local Doorway Page or a Local Landing Page? Nifty Tips from Nifty Lance</a>

<a href="http://www.localsearchforum.com/google-local-important/29401-google-warns-about-doorway-page-algo-update-could-affect-local.html">Google Warns about Doorway Page Algo Update - Could Affect Local</a>

And our <a href="http://www.localsearchforum.com/multi-location-issues/">Multi-Location Issues Forum</a> has TONS of other posts about city landing pages too.

What do you think?

What was your fav tip from Phil???

<meta property="og:type" content="article"><meta property="og:title" content=""><meta property="og:description" content="">
<meta property="og:image" content="">
 
Similar threads
Thread starter Title Forum Replies Date
S What makes a great Home/Landing Page in Local? Local Search 6
coachmarino Correct Map to Embed in Local Landing Pages Local Search 4
CraigJMount Local Queries Going Straight to LSA Landing Page? Local Search 7
Gsmithmike How do you optimize Local Landing pages? Organic SEO 8
Linda Buquet The Optimal Local Landing Page For Attorneys - NiftyLaw Local Search 1
J Local Store Landing Page Builder? Local Search 0
J Examples of Amazing Local Landing Pages - List them Here! Local Content 14
JoyHawkins Examples of Amazing Local Landing Pages - List them Here! Local Content 30
Linda Buquet Designing The Perfect Local Landing Page - Free Guide and Template Local Search 1
L Easy Win! How to Build out Small Town Local Landing Pages - The Magistrate Multi-Location Issues 3
Linda Buquet Easy Win! How to Build out Small Town Local Landing Pages - The Magistrate Multi-Location Issues 3
C Which is the better Naming Scheme for "Subdirectory" for Local City Landing Pages? Help & Support for Google Local 11
L BRILLIANT Idea for Local Landing Pages! Automated Customer Content Local Content 2
Linda Buquet BRILLIANT Idea for Local Landing Pages! Automated Customer Content Local Content 2
L 25 Local Landing Page Principles to Avoid Google Doorway Problems - by Phil Multi-Location Issues 0
Linda Buquet Is that a Local Doorway Page or a Local Landing Page? Nifty Tips from Nifty Lance Local Search 2
L Scaling Geo-Targeted Local Landing Pages that Rank & Convert - Moz Local Content 0
Linda Buquet Scaling Geo-Targeted Local Landing Pages that Rank & Convert - Moz Local Content 0
360 Spin Scaling Geo-Targeted Local Landing Pages That Really Rank and Convert Local Search 0
L Google Publishes Guidelines for Local Sites & Location Landing Pages Multi-Location Issues 4
Linda Buquet Google Publishes Guidelines for Local Sites & Location Landing Pages Multi-Location Issues 4
L Hyper-Local Landing Pages: the Yellow Brick Road for Local Search Local Content 5
Linda Buquet Hyper-Local Landing Pages: the Yellow Brick Road for Local Search Local Content 5
Andrew Forster Google+ Local Website URL - Individual location landing pages Local Search 7
L The Nitty Gritty Of City Landing Pages for Local SEO Local Content 4
Linda Buquet The Nitty Gritty Of City Landing Pages for Local SEO Local Content 4
Andrew Forster Local Site Builder - Landing Page + Additional Pages Local SEO Tools & Software 0
Linda Buquet Rank High in Organic but Not in Local? Joy's Post at Search Engine Land Google My Business & Google Maps 16
koji Local business with online nationwide services in a post-corona world Google Local 101 1
Barb Davids Phone number not local area code Moving or Name Changes 2
Shelly Pros & Cons of Facebook Locations for Local SEO (for a Credit Union) Multi-Location Issues 3
rich_marlatt Do the number of backlinks from a domain have any impact on local SEO? Local Search 2
zach.todd What do you look for in a local website audit? Organic SEO 7
Professor M New Local European Local listing removals Process Google My Business & Google Maps 1
D Can you set an end-date for Local Services Ads? Paid Search and Local Service Ads 1
Barb Davids Ad fraud with Local Service Ads? Paid Search and Local Service Ads 6
djbaxter Brightlocal Tool shows Large Google Local Search Algorithm Update March 10, 2021 Google Algorithm Discussions 1
D Local Services and Google my Business Paid Search and Local Service Ads 2
Annika Neudecker One year later, is your GMB/local SEO traffic still up? Local Search 3
Colan Nielsen Find Local Link Opportunities with ZipSprout’s FREE Local Sponsorship Finder! Local SEO Tools & Software 8
Nicole Basham Cons of Removing Second FB Page Profile/"Extra" Twitter account for Local SAB? Mobile & Social 1
M Google Local Services Ads - Lack of Leads Paid Search and Local Service Ads 14
rustybrick Google Local ranking update? Google Algorithm Discussions 12
Matt Chauhan Serious Problem With A Dentist's Local Rankings. NAP, Categories, Dashboard Data 1
S Local Services Ads - Fake Reviews Local Reviews 1
chrism Local Competitor Keyword Stuffing/Similar Words In GMB Spam on Google 8
buzzrank Home inspector business category not available in Canada, but local competitors have NAP, Categories, Dashboard Data 3
djbaxter New Local SEO tool from BrightLocal: Local Search Grid Local SEO Tools & Software 7
Stef Kiley Temp closed business ranking higher in local pack Help & Support for Google Local 2
F Turkish post: Google My Business local seo Recycle Bin 0

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

Trending: Most Viewed

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom