Joey Abna

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Jul 1, 2021
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I have been waiting for additional data to be available in GA4 for analyzing traffic recorded with UTM Parameters. The only thing that shows up in GA4 is the Campaign and I can't dig any deeper with Secondary Dimensions like UA offers. I Google around and saw articles about three new parameters that are available for GA4. But, as of April the articles say the data isn't showing up in GA4 yet.

Anyone have any info on these new UTM parameters and when they will be showing up in GA4?
 

danaditomaso

LocalU Faculty
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Oct 30, 2013
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The data isn't in GA4 itself. I recommend setting up the BigQuery export and then using something like Google Data Studio to pull reports based on that data. Google isn't saying when stuff like this will be added, unfortunately.
 

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