Best Way to Link Social Media Accounts to Google Business?

[RobSEO]

Does anyone know how to add social media - Facebook, Instagram etc to a Google Business Profile? Got a client that would like things to be linked but I don't know how to get Google to make the connection. Any guidance would be much appreciated!

 

[DavidGetty]

I put a link to my company’s Facebook page on my business website recently, and less than a week later my Facebook reviews showed up on my Google business profile.

 

[Marcin Karwowski]

You can't link it or point it to Google yourself. When Google detects and binds the social profiles associated with the GMP listing.
The best option is to make the same consistent name and the same NAP data.

 

[DavidGetty]

You can't link it or point it to Google yourself. When Google detects and binds the social profiles associated with the GMP listing.
The best option is to make the same consistent name and the same NAP data.

I had consistent NAP on my GMB profile, website, and Facebook page for 10 years. Nothing.

Less than a week after I put a link to my Facebook page on my website it was linked in my GMB, showing my Facebook reviews under “Reviews from the web”.

 

[Marcin Karwowski]

Yes, it helps the most and that's where you have to start.
Your website should show your social media profiles.

 

[bearenok]

You can also add Local Business structured data to your site

Local Business​

Logo
Markup like this is a strong signal to Google Search algorithms to show social info in knowledge panels.

 

[JS Girard]

Does Google EVER do it if it's not in English? We have a lot of Small-business clients and I've NEVER seen it happen. Oh, Google (sometimes) shows the review, but the actual accounts? Nope.

Case in point, our own agency profile in English:

vs French: