GMB Q&A vs your website's FAQ - Best Practices?

[david.victor]

My current understanding is that Google has no ToS problems with a business populating its own GMB Q&A.

Of course, many websites have FAQ sections as well, and I'm wondering how the two areas can be best utilized for a given business.

Curious if any of the GMB pros here have advice as to the best practices between the questions and answers in the GMB's Q&A section vs. the related website's FAQ section?

• Should every conceivable question be asked and answered in both places?
• ...or should the two areas have a few questions in common and some distinct questions?
• ...or completely different on both?
• ...or..?

Thanks in advance!

 

[JoyHawkins]

We only usually add a few. I think after that it gets debatable how much anyone would see them since you'd have to scroll down through all the questions and answers to see them. I think the most thought should be put into which question you want listed on the Knowledge Panel.

 

[david.victor]

Thank you, Joy. Is controlling the question shown related to the "thumbs-uppy" metric?

 

[JoyHawkins]

Yep! The question needs 3 upvotes and the answer has at least 1 upvote.

 

[david.victor]

Awesome knowledge, Joy! Thank you for sharing.

 

[cleverlyengaged]

Anyone else having trouble getting questions published? I am unable to post questions to a GMB profile now for some reason, when I've done it many times in the past.