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CarrieHill

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Thanks to The Transparency Co for Sponsoring LocalU Global on March, 26, 2025! Get your tickets here: LocalU Global - A Virtual Local Search and SEO Conference- March 26, 2025

Bringing Transparency to Online Reviews with the Transparency Portal

At The Transparency Co, we’re redefining how businesses tackle fake reviews—whether they’re unfairly targeting your business or propping up competitors. While traditional reputation management platforms focus on customer engagement and review solicitation, we go on the offensive, leveraging data-driven insights to identify, track, and remove fraudulent reviews that violate Google’s policies.

With the Transparency Portal, our subscribers gain an unparalleled view into critical aspects of their online reputation and the legitimacy of reviews—both for their business and competitive marketplace.

Transparency Portal Features​

Daily Audit Results (All Subscribers)​

Stay ahead of fraudulent activity with daily audits that assess the legitimacy of your reviews, contributors, and overall business listing health. Our advanced analytics provide clear indicators of review authenticity, helping you understand the factors driving your trust and credibility.

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Competitive Insights (Illuminate & Integrity Subscribers)​

See how your business stacks up against competitors and uncover potential fraudulent tactics that may be unfairly boosting their rankings. Our analysis ensures you’re competing on a level playing field, arming you with the data needed to take action if required.





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Dispute Tracking (Integrity Subscribers)​

Gain real-time visibility into our dispute process as we work to remove fake reviews on your behalf. Track which disputes are in progress, what’s been successfully removed, and where others stand in the review pipeline.

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Regulatory Compliance: Staying Ahead of FTC Guidelines​

With the FTC’s latest ruling (16 CFR Part 465), businesses are now held accountable for fake reviews appearing on their listings—even if they didn’t directly generate them. The new rule makes it illegal to buy, sell, or facilitate fake reviews, with penalties reaching up to $50,000 per violation.

At The Transparency Co, we help businesses navigate these new compliance requirements by:

  • Identifying fake reviews before they become a liability
  • Tracking and disputing fraudulent activity to maintain compliance
  • Providing audit trails to demonstrate proactive efforts in review integrity
Don’t leave your business vulnerable to regulatory fines or reputational damage—our platform ensures your online presence remains both transparent and compliant.

More Than Reputation — A Fight for Transparency​

Reputation management platforms help businesses collect and manage online reviews, but they don’t tackle the growing problem of fake reviews. Our partner, GatherUp, goes beyond traditional review management by actively soliciting customer feedback, ensuring a steady stream of fresh, authentic reviews, and turning insights into actionable improvements. But protecting businesses from fraudulent reviews requires a more concerted effort—one that not only mitigates the impact of fake reviews, but also proactively eliminates them at the source. That’s where The Transparency Co comes in.

Through our partnership with GatherUp, businesses now have access to the best of both worlds. GatherUp subscribers can leverage powerful tools to drive customer engagement, while also gaining deeper insights into how reviews impact SEO and overall business credibility. And with The Transparency Co, they now have a proactive solution to combat fraudulent reviews, ensuring their online reputation isn’t unfairly impacted by deceptive tactics.

The Transparency Co empowers businesses to take action against fraudulent reviews, ensuring both positive and negative review fraud is addressed. Whether it's fake 1-star reviews damaging your brand or fake 5-star reviews inflating a competitor’s reputation, we bring transparency to online reviews by holding bad actors accountable.

Join us in the fight to restore trust in online reviews and take control of your reputation.


Learn more at askfortransparency.com or connect with us at LocalU Virtual on March 26th!
 

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