One per brand, plus one for entire dealership, plus one for sales and one for the parts department

[patrick6411]

One per brand, plus one for entire dealership, plus one for sales and one for the parts department

Can someone explain this to me? I myself have a service business but have to divisions and find this interesting.

 

[Tim Kahlert]

Hi Patrick!

As a car dealer, you're eligible to run multiple GMB´s. One GMB per car brand you're known for, one GMB for your entire dealership, one GMB for parts, and one for the service department.
This works for authorized new car dealers only, not used car dealers.
Also, that doesn't apply to other industries. There are a few other exceptions though.

Here´s an overview of what needs to be done to get this system up & running:

About the guide for auto dealers - Google Business Profile Help

Business Profile helps car dealers view and manage local dealership information and customer feedback across Google properties like Search and Maps. Use this implementation guide to set up your p

support.google.com

 

[Stefan Somborac]

Can someone explain this to me? I myself have a service business but have to divisions and find this interesting.

Patrick,

For other businesses (not car dealers) the Guidelines provide some guidance on departments: Guidelines for representing your business on Google - Google My Business Help

In general, if a department functions more-or-less like an independent business (features such as different name, phone number, hours, category, and unique entrance) it can have its own GMB.

Areas within a department store that are just created through floorplan layout are not eligible for their own GMB listing.

Finally, as a service business, you obviously can't have departments as described in the guidelines. However, you can verify two different service businesses at the same location. They will need to be genuinely independent businesses serving different categories, with different phone numbers, different websites, etc. And in the event that a listing was suspended, having two different business licenses would be the best evidence that the two were independent.