Small photos in Business Profile on desktop (aka, knowledge panel)

[freerunr]

Remember when a small version of a photo uploaded to the GMB dashboard began displaying next to business names in the Maps app? Sometime in the first half of last year, I seem to recall (I was trying to find the rough time period, but didn't, so someone feel free to chime in with that). When did those start displaying on desktop regularly, too? For some reason I only recall seeing them on the mobile app. Or maybe I just haven't been watching the business profile section close enough all this time...

Soft Swerve Ice Cream nyc - Google Search

 

[Scott Rawlins]

I just noticed it today too. It looks like it's the image you load as the logo in the GMB dash.

 

[BenFisher]

Just started today and yes it is your logo you have set.

 

[Colan Nielsen]

Yes it seems to be a full roll out now. They originally started testing it last November ish.

Colan Nielsen on Twitter

“Looks like Google is testing profile photos in the KP on desktop.”

t.co

 

[Lluc]

Not seen them yet in Spain for hotels...

 

[BenFisher]

Seeing it in the local finder as well now.

 

[sarmcl]

Seems to not be fully rolled out yet. We see it with some clients but not all