HangTenSEO

Member
Joined
Oct 21, 2016
Messages
34
Reaction score
7
I am working with a client who is a Doctor that has 3 different offices.

Should they have 3 different GMB accounts (1 for each office) or just 1 for their main office. Currently they have their main office listed and when you search on their name, that is the one that shows up. They are sort of a celebrity.

2 of the offices are in the same city and one is in different city.

My dilemma is if I setup 3 separate GMB locations, that will mean that they will need to get 3 separate review campaigns (1 for each office) and will have 3 separate review listings instead of a single one containing all the reviews.

The benefit of creating 3 would be to show up in the 3 pack for the city they are not currently listed in.

How are you all handling this?
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Hi there,

Every office should have a listing. And may have an unclaimed listing Google already scraped and created. If she hasn't she likely will.

And yes each location should have their own reviews that reflect the service received at that location, for lots of reasons.
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
I am working with a client who is a Doctor that has 3 different offices.

Oops just realized you could possibly mean a different scenario than I was thinking about. I was answering assuming this Dr owns all 3 practices.

If instead he just works at someone else's practice on some days, would be a different story.
 

JoshuaMackens

Local Search Expert
Joined
Sep 12, 2012
Messages
1,950
Reaction score
579
I am working with a client who is a Doctor that has 3 different offices.

Should they have 3 different GMB accounts (1 for each office) or just 1 for their main office. Currently they have their main office listed and when you search on their name, that is the one that shows up. They are sort of a celebrity.

2 of the offices are in the same city and one is in different city.

My dilemma is if I setup 3 separate GMB locations, that will mean that they will need to get 3 separate review campaigns (1 for each office) and will have 3 separate review listings instead of a single one containing all the reviews.

The benefit of creating 3 would be to show up in the 3 pack for the city they are not currently listed in.

How are you all handling this?

Are the other 2 offices places where he sees patients? I imagine so. The bigger issue here is his patients showing up to the wrong office if they are looking for the other 2 offices. Patient frustration should not go unheeded.

With that being said, I think you have to go with all 3. And yes, that would mean reviews for all 3. However, if he has enough volume for 3 locations then he isn't at a disadvantage numbers wise for review. He's just doesn't have the advantage of funneling all 3 locations into an explosion of reviews for 1 locations. Or, you definitely could with a review campaign that directs people where to leave reviews. But at some point you would need to spread them all out equally anyway.

And yes, ranking in that 2nd city is huge for both him (more patients) and you (more money).

Let me know if I missed something!
 

HangTenSEO

Member
Joined
Oct 21, 2016
Messages
34
Reaction score
7
Thanks for the comments.

I ended up creating 3 GMB locations and requesting verification cards. Hopefully he should get them in a week.

He said he had tried to do it before, but the building mail room person kept throwing them away as junk mail. :)
 
Similar threads
Thread starter Title Forum Replies Date
Jeffrey Google Showing Doctor Listing instead of Office Listing Google My Business & Google Maps 15
M How to handle a 10 doctor office? Local Search 4
D Promote Reviews to Practice's Main GMB Profiles or Individual Doctors' GMB Profiles Local Reviews 1
J Doctors who are part of a practice, but also work at 3 hospitals Google My Business & Google Maps 6
J GMB listings for medical practice with multiple doctors Google My Business & Google Maps 10
A 6 doctors and clinics all with same NAP. How do you get into 3 pack? Google My Business & Google Maps 20
therkf Two Doctors, One Phone Line Google My Business & Google Maps 7
D 3 doctors, 3 locations Google My Business & Google Maps 8
D Google My Business (GMB) Multiple Doctors & Locations for Same Clinic (with different brands) Google My Business & Google Maps 7
iFuse Doctor vs. Practice Listings Citations 15
A Doctor / Practice Listing Management Q Citations 6
W Google My Business for Multiple Doctors at One Practice Google My Business & Google Maps 11
R Website Link Removed From Local Packs for Eye Doctors... Google My Business & Google Maps 6
Garrett Sussman An Online Review Wake Up Call for Doctors and Lawyers Local Reviews 9
gulliver Doctor / Practitioner within Yoga center - same address Google My Business & Google Maps 8
D Duplicate in Name of Business with Attorneys and Doctors Google My Business & Google Maps 6
R Multi-Doctor Practice GMB Dupes Help & Support for Google Local 3
M Real Estate, Layers, Doctors & Dentists... Accountants? Google Duplicates & Merges 1
Margaret Ornsby Real Estate, Layers, Doctors & Dentists... Accountants? Google Duplicates & Merges 1
cleverlyengaged Duplicate in Name of Business with Attorneys and Doctors Local Search 14
A Doctor sublets suite to Phys Therapists - will their Google Local page hurt doctors Google Duplicates & Merges 3
A Doctor sublets suite to Phys Therapists - will their Google Local page hurt doctors Google Duplicates & Merges 3
A Duplicate doctor listings - super confused even after training Google Duplicates & Merges 1
A Duplicate doctor listings - super confused even after training Google Duplicates & Merges 1
Linda Buquet Local Search Tips for Doctors, Dentists & Chiropractors by Tyson Downs Local Search 5
RobinOctane Doctor Names, Last Name First? Local Search 7
R Business Name Formatting for Professionals (Such as Doctors) Local Search 2
R G+ Local for Chiropractor, his clinic and another doctor who works there Recycle Bin 3
Jake Jordan New ACA regulations around Doctor Reviews Local Reviews 3
Dustybones Google continues to show personal Doctors Google + page and we have verified pages Google My Business & Google Maps 5
T Google Medical Practice/Doctor Listings: Citations & Duplicates Local Search 10
Mike Wilton Avvo Becomes HealthTap for Doctors - Your Thoughts? Local Search 1
R Google Places DUPLICATES ? Have Doctor, Dentist or Lawyer DUPES? You NEED to Read Thi Google Duplicates & Merges 0
R Google Places DUPLICATES ? Have Doctor, Dentist or Lawyer DUPES? You NEED to Read Thi Google Duplicates & Merges 0
R Overcoming New Google Places Duplicate Listing Problems for Dentists, Doctors, Attorn Recycle Bin 0
sixthcitysarah Advice for Dental Office Buying Closed Practice? Google My Business & Google Maps 4
Jason_Parks1 How Should I Structure Suite Numbers with a New Office? Moving or Name Changes 1
MatGee Multiple Practitioners at Medical Office, Is It Possible To Share Reviews? Google My Business & Google Maps 2
IanJohnson Office destroyed in hurricane, what should we do about the GMB listing? Google My Business & Google Maps 1
J Gmb help please: 2 offices merged into 1 office Google My Business & Google Maps 3
ForwardMotion Multiple Practitioners at One Office Location Questions Google My Business & Google Maps 2
ladykal Is this bad practice? Multiple location landing pages but 1 office location Organic SEO 5
T Separate GMB listings for head office/factory and factory/showroom Multi-Location Issues 3
B What happens if you stop renting your office space? Google My Business & Google Maps 14
Mmclean07 How to handle 2 offices at same address? Google My Business & Google Maps 3
LocalSEODat Thinking of Saving Costs by Not Leasing 2 Local Offices in Vancouver & Toronto for Shared Office Space Google My Business & Google Maps 9
Conor Treacy Best Method of Reporting Virtual Offices in Maps Service Area Businesses 4
J Home Office Google My Business & Google Maps 6
G DUP All Regus Offices Prohibited on Google+ Local? New Policy? Recycle Bin 0
Annika Neudecker Microsoft forcing Office ProPlus users to Bing Paid Search and Local Service Ads 5

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom