Hoping I'm posting this in the right place! #firstpost
I've discovered two competing domains that I suspect are fake businesses.
- They have a shady backlink profile
- Worse content on site than others in SERP
My webiste is a .se (swedish) website and ranking around top 3, they are both .com domains and ranking around top 6.
They're ranking pretty good for the essential keywords - <service>+<area>. However they have the service and area keywords written in language specific characters in their URL. Is this why they may be ranking sort of good? I realize that it's not user friendly to use punycode, but does it help ranking?
Appreciate any help or advice in what else to look into![Smile :) :)](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
I've discovered two competing domains that I suspect are fake businesses.
- They have a shady backlink profile
- Worse content on site than others in SERP
My webiste is a .se (swedish) website and ranking around top 3, they are both .com domains and ranking around top 6.
They're ranking pretty good for the essential keywords - <service>+<area>. However they have the service and area keywords written in language specific characters in their URL. Is this why they may be ranking sort of good? I realize that it's not user friendly to use punycode, but does it help ranking?
Appreciate any help or advice in what else to look into