Joined
Aug 7, 2013
Messages
751
Reaction score
404
Mike Ramsey digs into some click Through Rate Studies and looks over mobile and desktop. There are some nice little insights in this post. Thanks Mike...

5 Revealing New Local Pack Click Through Rate Studies

Enough with the intro. Let’s dive in. When changes happen I like to run whatever tests I can to understand the effects. While these click through rate studies don’t represent every search phrase, they sure do give us some interesting things to think about. For each of these we asked 100 individuals a variation of the following question:

“Pretend you needed an (industry) in (location). On a (Desktop/mobile device) you searched for “(Google Search Phrase)” and got the following search result. What listing, result, or option would you click/touch on next?”

Above is just a snippet, so head over to read the rest.



Are you seeing similar data?


<meta property="og:type" content="article"><meta property="og:title" content=""><meta property="og:description" content="">
<meta property="og:image" content="">
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Awesome Justin, thanks for sharing.

Mike's info is always the best. Can't wait to read!

FYI, I'm sure he got this post out in preparation for the webinar I shared with you guys Monday.
It's coming up tomorrow. I'm going to try to be there - how about you???

<a href="http://www.localsearchforum.com/local-search/36072-hot-webinar-top-local-search-engine-optimization-ranking-factors-2015-a.html">Hot Webinar: Top Local SEO Ranking Factors in 2015</a>

PLUS FYI David Mihm just sent all of us the new Local Search Ranking Factors questionnaire, so that should be coming out before too long too.
 

JoyHawkins

Administrator
Administrator
Moderator
LocalU Faculty
Top Poster Of Month
Joined
Jul 18, 2012
Messages
3,901
Solutions
3
Reaction score
3,235
All the screenshots on that post are broken for me. Can everyone else see them? screenshots broken.jpg

screenshots broken.jpg
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Works in FF for me. I think it's just fubarred in Chrome. For me anyway.
 

CodyBaird

Member
Joined
Jan 4, 2013
Messages
341
Reaction score
126
My favorite line by Mike "If you don?t have a local organic strategy you are missing the water, let alone the boat." He then #DropsTheMic and walks off stage.
 

Linda Buquet

Moderator
Local Search Expert
Joined
Jun 28, 2012
Messages
13,313
Reaction score
4,241
Thanks for sharing at the Pro Community Cody.

I need more help cross promoting the good stuff, because there is just too much of it to post everywhere and my arms get worn out easy these days.
 

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

Trending: Most Viewed

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom