More threads by nicoco

nicoco

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Hi All

I have a client (physical location) who wants to update his business name through a DBA so he can change his Google Business Name and rank higher on maps for his targeted keyword.
Will the DBA be enough to justify the change or should he change everything else along with it like his signage, utility bills, Government business registry etc.. And if he has to do all of these things wouldn't it make the DBA redundant?

Many thanks
 
If it is suspended or needs to be re-verified, the DBA is not enough. Your client will need to change signage, marketing materials (website, business card, etc) and utility bills, the only thing you can leave untouched is the business license. As the name implies, "doing business as".
 
If it is suspended or needs to be re-verified, the DBA is not enough. Your client will need to change signage, marketing materials (website, business card, etc) and utility bills, the only thing you can leave untouched is the business license. As the name implies, "doing business as".

Got you, thanks a lot Professor
 

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