Joined
Mar 26, 2019
Messages
2
Reaction score
0
Hello all,

Currently my company uses different tracking phone numbers on all of our different web listings, in order to get the most accurate data about where the calls are coming from. So we have a different number for Yelp, GMB, our website, and so on. I am planning a test to see if making the numbers consistent will have any impact on local rankings.

I plan to use whitespark local rank tracker to track the rankings, and to run the test for two months. Is there anything that I should definitely do or not do to get the most accurate information? Has anyone here ever done this test before?

Thanks,
Jackson
 

Colan Nielsen

Administrator
Moderator
LocalU Faculty
Top Poster Of Month
Joined
Jul 19, 2012
Messages
3,795
Solutions
4
Reaction score
1,936
Hey @JacksonPowell1 we've been using call tracking across dozens of businesses over the last couple years and have not seen it hurt ranking. Still curious to see what you find out.

Question for you: Do you add the tracking numbers to the "additional phone number" field in GMB?
 
Joined
Mar 26, 2019
Messages
2
Reaction score
0
We do add them to GMB in the "additional" field. I'm really trying to test how consistency of the "P" variable in NAP affects rankings. NA are the same everywhere, phones numbers are different everywhere. You've seen that not affect things negatively?
 

Yan Gilbert

Administrator
Moderator
Local Search Expert
LocalU Faculty
Joined
Oct 15, 2016
Messages
452
Solutions
1
Reaction score
520
There is thread where Josh Gill did some rank testing for citations. It might be useful to go through.

Citations not indexed - Local Search Forum

My thoughts are that if you add as an additional phone number, Google will see that as a match and all will be good.
 

JoshuaMackens

Local Search Expert
Joined
Sep 12, 2012
Messages
1,950
Reaction score
579
Hey @JacksonPowell1 we've been using call tracking across dozens of businesses over the last couple years and have not seen it hurt ranking. Still curious to see what you find out.

Question for you: Do you add the tracking numbers to the "additional phone number" field in GMB?

Colan, I think he is talking about using a separate number for Facebook, then YP, then Yelp, etc.

I know you have been using GMB call tracking but have hou guys have been doing different numbers for all major listings over the past few years?

Hello all,

Currently my company uses different tracking phone numbers on all of our different web listings, in order to get the most accurate data about where the calls are coming from. So we have a different number for Yelp, GMB, our website, and so on. I am planning a test to see if making the numbers consistent will have any impact on local rankings.

I plan to use whitespark local rank tracker to track the rankings, and to run the test for two months. Is there anything that I should definitely do or not do to get the most accurate information? Has anyone here ever done this test before?

Thanks,
Jackson

Timeframe is important. Even 2 months might not be long enough to see the effects. With that in mind, I would make sure the changes are indexed relatively quickly. Since it's the major sites it sounds like, that shouldn't be an issue I wouldn't think. But I'd double check it.

Also, I'd watch organic ranking. If organic ranking goes up or down, that will affect maps as well. Need to account for that.

I'd also account for any new Google reviews gotten in that time.

It would also be best not to touch the website to test well.

Same for backlinks.
 
Similar threads
Thread starter Title Forum Replies Date
L Google Local Ranking Mystery - Location Settings Backwards Ranking Puzzles 16
Linda Buquet Google Local Ranking Mystery - Location Settings Backwards Ranking Puzzles 16
Chris Ratchford Google Analytics - setting up goals for click-to-call Organic SEO 2
D Can you set an end-date for Local Services Ads? Paid Search and Local Service Ads 1
Jen Currier Would you set up an Architect client with a Hybrid/SAB GMB listing if the location was residential? Service Area Businesses 2
JaredCaraway Can Setting a Service Area for Non-SAB Hurt Performance? Google My Business & Google Maps 3
rossdunn Setting Up Foursquare for a Client Ask a LocalU Expert [PRIVATE] (LocalU) 3
dave101 How do you set Service Area? Google My Business & Google Maps 1
virens Reporting SABs incorrectly set up with fixed addresses Spam on Google 12
E API - Notification Settings Resource Name Google My Business & Google Maps 0
L How do I set notifications for Google my Business edits that were not done by us or our clients and how to know what Google updated? Google My Business & Google Maps 2
LizP Setting up GMB account for enterprise business (500+ locations) Multi-Location Issues 3
Nathan_NZ How to best set-up a Service Area Business Service Area Businesses 2
Jen Currier Can a Business have two GMB listings within the same state if one is set up as a SAB and the other w/a Physical Address? Google Duplicates & Merges 5
H Setting Goals for clients Consultant's Corner 4
L How-to Set Up Social Accounts for Two-Locations In One-City Recycle Bin 0
Mathew Coghlan Best / cheapest provider to set up multiple phone numbers Google My Business & Google Maps 3
rhowe If you have a physical location for one brand, but open another ecommerce store, can you set up a GMB listing? Service Area Businesses 7
Chaddow Agency Dashboard: Connecting an API when it already been set up Google My Business & Google Maps 2
D Call Only Ads vs. Call Only Campaigns - Correct Set-up Paid Search and Local Service Ads 4
Rich Owings Google Set To Monetize Google My Business? Google My Business & Google Maps 23
M Setting Up Multiple GMB Question Multi-Location Issues 2
Simon Cox Someone added Special Hours for the busiest day of the year and set it to closed... Google My Business & Google Maps 6
djbaxter Setting a thread to post large image below tweet Mod Squad 2
D Case: 2 websites for the same keyword set. Cross-site cannibalization / affiliation? Local Search 1
djbaxter LINDA - vBModern newsletter installed and basic options set Admin Stuff 69
djbaxter Feedly settings suddenly changed? Break Room: Chat and Off Topic 1
Callmenicholi Schema Markup For Two Sets of Hours, Different Services Google My Business & Google Maps 0
C How-to Set Up Social Accounts for Two-Locations In One-City Local Search 0
V Review Badge - Set all NoFollow? Local Reviews 5
djbaxter Beginner's Guide to Setting Up Facebook Instant Articles Mobile & Social 0
Priya Chandra Those pesky practitioners - best practices on setting up GMB pages Google My Business & Google Maps 11
Linda Buquet DAVID New RSS Feed Set up & Issue Admin Stuff 5
M How To Correctly Set-Up 2 Businesses At The Same Address Local Search 11
djbaxter HTTPS Settings and How They Affect SEO Organic SEO 0
Linda Buquet 9 Tools & Hacks to Emulate Google Search Location - Since that Setting is Gone Google My Business & Google Maps 23
Linda Buquet Heads Up - Google Either Moving OR Removing Search Location Setting Local Search 53
Linda Buquet David - New Advertiser Set up Admin Stuff 18
Linda Buquet How to Set up a Google My Business Listing - Step by Step from Google Google Local 101 8
S Setting up Google Business when working from home??? Service Area Businesses 2
S Setting up Google Business when working from home??? Service Area Businesses 2
Jannell Howell Help: PIN code requirement for Google account set-ups Google My Business & Google Maps 2
M Realtor with multiple offices but no set business hours Google My Business & Google Maps 4
Linda Buquet Unwritten Rule - Be Sure To Set Hours Right in Google My Business Dashboard Google My Business & Google Maps 13
C Setting Hours for 24-Hour SAB in new Dash NAP, Categories, Dashboard Data 3
Colan Nielsen Setting Hours for 24-Hour SAB in new Dash NAP, Categories, Dashboard Data 3
carltonrsmith Best way to set up multiple business pages for client? Google My Business & Google Maps 1
Linda Buquet User from India Set up Mod Squad 0
B Setting milage radius versus static location for Places. Service Area Businesses 8
B Setting milage radius versus static location for Places. Service Area Businesses 8

Similar threads

Login / Register

Already a member?   LOG IN
Not a member yet?   REGISTER

Most UpVoted Answers

Trending: Most Viewed

LocalU Podcasts

  Promoted Posts

New advertising option: A review of your product or service posted by a Sterling Sky employee. This will also be shared on the Sterling Sky & LSF Twitter accounts, our Facebook group, LinkedIn, and both newsletters. More...
Google Product Exert


Top Bottom